Ayo!, a non-profit development program in Armenia, was looking to redesign it’s website with a complete alternative design that works on the most common mobile devices the way we expect a mobile theme to work, making the experience adaptive rather then static as it is right now. Collaborating with GTech and our team to implement those design changes for a flawless experience.

I designed the font and color usage, wireframes and the website user flow for their brand new website that is up and running now.

Neurology Consultants of NJ asked me to develop a brand and website that can direct their own narrative online and offer patients the possibility to understand NCNJ services, expertise and have access to a HR patient scheduling link to make appointments. Included in this is the development of content for all materials (business card, stationery, brochure, website, and social media posts) as well as naming options, logo options and website development for launch by mid-spring. 

Information Architecture 

Website Design

Content Layout 

Disruptive Narrative is a newly developed film production company based in Berlin, Los Angeles and London. Storyteller & creative producer, Sona Tatoyan, and international human rights lawyer, Jennifer Robinson, founded DN in 2016 with the aim to educate, empower, and incite social change through films that speak to injustice and the capacity for human resilience. 

Through telling the stories that Hollywood does not, artists and activists can work together to maximize the potential for positive social change. Disruptive Narrative is currently producing its first film, Three Apples Fell From Heaven, a story about the Armenian Genocide based on The New York Times Notable Book & award-winning novel of the same title.

We are doing something different with the filmmaking process that will directly respond to the refugee crises of today by incorporating people of affected communities into our production.

Yerevan, Armenia

Brand Development

Content Development

Website Design

Siramark is an online project to promote Syrian-Armenian businesses in Armenia by allowing users to find Syrian-Armenian businesses on a zoomable map, connect with owners, read about their stories and even see interviews of Syrian-Armenian business owners in their local region. Siramark is peacock in Armenian, which is important in Armenian imagery.

As part of a hackathon with internal teams at PicsArt, our team collectively created a concept for a gif + music app that would be used at parties or with friends to mashup their favorite music with any searchable gif. 

The result? Gif Taco. Enjoy responsibly my friends.

New York City, NY, USA 

Animated Logo Design

Website Design

Postcard Design  

Illustration

Blind Dates Project invited artists from nations formally part of the Ottoman Empire to create a cross-cultural collaboration despite disparate and sometimes tense national relations.  The concept behind the collaborations was based on the idea that artists have no pre-known knowledge of one another and begin a new collaborative project together.  I developed a logo that reflected this “blind” meeting of artists.

New York, NY

Website Design

Graphic Design

Photography

An advocate for education and employment in his community, Jemar T. Ward helps underserved communities by assisting low-income individuals in finding employment and mentoring young men in various capacities.

Mr. Ward approached Jarakite Creative Partnerss to create a web presence for himself in order to prepare for the year’s elections.  We created an image of him that evoked strength, confidence and presidential qualities. 

As part of the expansion of Armenia's tourism industry, we were approached by our client to create a possible user flow for an app they were looking to create specifically for tourists in Armenia. 

I designed a series of simple cards to show the different screens a user could navigate through as a potential seeker of everything Armenian.